Port Hotels, the hotel chain originally from Benidorm with presence in Elche, Alicante, Benidorm, Calpe, Dénia and Valencia, launches Port Shapers, its new loyalty club designed to offer exclusive benefits to customers who book through the official website.
Faithful to its Shaped By You philosophy, Port Hotels reinforces its commitment to the guests who have shaped the brand, creating a loyalty program that rewards their trust and offers them an even more personalized experience.
"Port Shapers is the result of listening to our customers and adapting our proposal to what they really value. It is not just a loyalty program, but an improved version designed to meet the expectations of customers who are looking for increasingly personalized experiences," explains Diego Fernández, CEO of Port Hotels.
A year ago, the company announced an ambitious restructuring of its business model based on the transversal repositioning of the brand, with the aim of diversifying its offer, raising quality and strengthening its link with the destinations in which it operates. In this context, Port Shapers was born as a further step in the strategy of strengthening direct sales and consolidating the relationship with its regular customers, both vacation and corporate.
The program offers exclusive advantages to those who book directly, including the best guaranteed price, access to their reservation history, advance offers and discounts, welcome details and raffles for stays with bed and breakfast, among other benefits.
Port Shapers is structured in three levels: Friend, Influencer and Ambassador. Customers will advance based on the number of nights they have accumulated in the chain's hotels, unlocking new benefits as they progress.
Joining the club is easy and free. Customers can register through www.porthotels.es//en or during the booking process, beginning to enjoy the benefits from the first night.